- What is the industry doing to protect consumer privacy and improve the trustworthiness of news, information and media?
- What does the future hold for ad serving, ad-buying, and consumer targeting?
- What infrastructure will support the cookie-less future if real-time bidding is no longer available?
It’s 2020, and safely capturing consumer attention has never been more critical for
driving business outcomes. But are you selling your campaigns short by settling for
viewability? This insight-packed session will show you how to actually use all the data
available to you in a simple, practical way to go beyond simple verification to drive
better ROI across devices and platforms.
Gamers are grocery shoppers, movie fans, and car buyers. In short, gamers are just
like you and me. This is a diverse audience segment, ripe for brands to reach.
- What are the successes?
- What are the opportunities? How does it work?
- This session will get you up to speed on the gaming ecosystem, so you too, can get in the game
- Capitalising on the potential of native advertising offered by podcasts
- Adopting podcasts as part of an integrated multi-channel campaign
- Understanding the metrics and measurement for podcasts to future-proof media plans
The most informed, tolerant, active, and diverse group in history.
- Connect with values and purposes that resonate at a personal level
- Create new fun opportunities for brand interaction
- Contribute to cultural progress and inclusivity
- Reach friends and family networks at scale with an interconnected generation who love to share
- More than just a tick-box exercise: what are the benefits of an inclusive workplace?
- How can we overcome both perceived and real barriers for implementing change?
- Taking ownership: practical strategies to nurture an inclusive culture at work to drive creativity and growth