About Alexander Wade


Alexander Wade

Partner media manager


Alex has worked at Tesco for over 6 years and is responsible for managing Tesco’s Retail Media estate. During this time, he has helped to establish brand partnerships within the Food Love Stories campaign and to launch the new Digital Offsite Media capabilities. Previously Alex has worked as a Media & Campaign Planner at Tesco on Food Love Stories, as part of the team which won the Grand Prix at the Cannes Media Lions in 2018 and the best advertising campaign at the Retail Week Awards in 2019.

See also

Nicky Regazzoni

Co-founder The PR Network

Jason Freeman

Director, consumer law, Competition and markets authority

Caroline Harrison

Head of marketing RBWM HSBC UK

Jerry Daykin

EMEA media director GSK Consumer Healthcare Marketing

Joanna De Koning

Global head of corporate communications Just Eat

James Wallman

Sector Specialist Department for International Trade

Firdaous El Honsali

Global communications director Dove Unilever

Amy Brown

Head of creative strategy Google